Ecocleen has undergone a rebrand and is now known as Ecoserv Group.
The commercial contract cleaning group said the new name references the evolution of the business into a multi-service FM provider. It aims to offer customers a wider range of services including mechanical and electrical, waste management and specialist cleaning.
The corporate refresh demonstrates a step forward in Ecoserv Group’s growth strategy, which it said would see the company targeting strategic acquisitions and partnerships, along with ongoing investment in the existing business.
This follows the acquisition of The JPM Group of Companies Ltd (JPM) in April, as part of plans to diversify and expand its presence within established and new cleaning areas – particularly the film industry – and develop its UK network.
The group said it is also escalating its commitment to sustainability, working with customers to offer new services to support their environmental goals. The business has established a strategic plan to reach net zero by 2030, taking steps to measure its carbon footprint and enact reduction targets. It is now exploring the benefits of offering low-impact services to customers, such as using environmental cleaning products and recycling.
Jean-Henri Beukes, CEO, said: “Ecoserv Group has been a growth company for a number of years, but it has been during the last 15 months that has truly demonstrated its commitment to expanding the size, scope and profitability of the business. We have taken significant strides throughout the pandemic to double our turnover by proactively targeting organic growth and acquisitions. The rebrand is a pivotal milestone for the business, representing our ambition as one of the fastest-growing companies within the FM sector.”
He added: “As an eco-engaged business with a green heritage, Ecoserv Group is committed to being sustainable in the communities it operates. This year, we have introduced a roadmap that will ensure we commit to a range of environmental and social sustainability targets. Our next steps are to determine our exact carbon footprint and validate any existing assessments. This will enable us to set specific, measurable, achievable, realistic and timely emission reduction targets and develop an effective strategy to achieve them. ”
Image credit | Ecoserv Group