A survey about employee sentiment on ESG (Environmental, Social, and Governance) has found that 37 per cent of working adults say they would steer clear from working for a company with poor green credentials, with that figure rising to 42% among those aged 18 to 24.
According to research by insurance firm YuLife and YouGov, it shows that “pay and traditional perks aren't the only way to lure the best people to [a] company”.
The YuLife survey suggests that environment and social issues are highly important to the people firms trying to hire in 2022.
Conversely, 42% of all adults polled would be more likely to work for a company with environmental initiatives such as a recycling programme, sustainable products and packaging, or a walk-to-work scheme. Only 16% say these things would not encourage them to apply.
When asked to imagine working for a company that is investing in causes to tackle climate change and environmental issues, UK workers grow even more enthusiastic. A huge 62% say it would make them think more positively about their company. Only 1% of women and 4% of men would view them negatively.
In short, a solid ESG strategy is likely to put a company ahead when it comes to attracting new talent.
Almost one in five (19%) do not believe their workplace makes a positive impact on society and the planet. And that figure jumps to 75 per cent when it comes to those aged between 18 and 24.
YuLife says “that's a huge problem for the corporate world as a whole, not to mention the world in general” but “it's also a huge opportunity for outliers in this area, who can steal the best talent from even bigger and higher-paying rivals as a result”.
Workers are not purely motivated by pay, and “this societal shift is important for employers to understand”, adds YuLife.
The total sample size for the survey was 2,093 UK adults.