19 January 2016 | Herpreet Kaur Grewal
More than 70 per cent of workers say they will feel more positive for themselves and their families as a result of the introduction of the new National Living Wage, announced by the chancellor at the Summer Budget.
The findings are part of a new government survey that also shows that 59 per cent of respondents will feel more motivated at work as a result of the increase in pay.
More than a million workers in the UK aged 25 and over are set to directly benefit from the increase, which sees the current minimum rate of £6.70 increase by 50p.
Many will see their pay packets rise by up to £900 a year.
This will be the largest annual increase in a minimum wage rate across any G7 country since 2009 in cash and real terms.
The survey results coincide with the launch of an advertising campaign with people talking about the positive effect the National Living Wage will have on their lives.
The advert, launched this week, includes a range of workers from across the UK set to benefit from the National Living Wage as it increases over the next four years.
One of them is school cleaner Michelle Curley, of Erdington, in Birmingham, who earns £6.70 per hour. She said: "It will really help me a lot, especially with the shopping bill. Fifty pence may not seem a lot, but it will make a difference."
Many UK companies have already pledged to pay at or above the new rate, including Morrisons, Lidl, National Express, and IKEA.
The campaign will highlight the new wage and tell people to find out more by visiting the website.